Comparison
Judge.me vs Loox
Judge.me vs Loox for Shopify reviews — pricing verified May 2026, photo/video UGC depth, and verdict by store stage. Judge.me has no affiliate; Loox does.
Judge.me
"#1 Product Reviews App for Shopify" — collect, display, and syndicate ratings & reviews powered by AI.
Loox
"Loox Shopify Reviews App – Product Reviews & Referrals" — visual-first reviews for Shopify, used by 100,000+ Shopify and Shopify Plus merchants per Loox's app listing.
Affiliate link. Pricing and terms are set by the vendor. details
On this page
At a glance
Judge.me and Loox both lead the Shopify reviews category but at different positioning angles. Judge.me is the dominant catalog entry (5.0/5 from 37,000+ Shopify App Store reviews — the largest review-app footprint on Shopify) and starts at $15/mo. Loox is photo/video UGC-led with stronger visual review widgets and a referrals layer, starting at $9.99/mo. Honest framing: Judge.me does not run an affiliate program — confirmed publicly on the company's feedback portal — so this page links Judge.me as a catalog entry without a /go/ CTA. Loox runs an active affiliate program. The decision turns on whether photo/video UGC is the conversion lever the store needs, or whether text-review volume is enough.
Quick stats
Starting price
Judge.me
$15/mo
Loox
$10/mo
Rating
Judge.me
9.5/10
Loox
9/10
Integrations
Judge.me
11
Loox
10
Entry pricing (verified 2026-05-30)
Judge.me
$15/mo (free plan + free review-import limit)
Loox
$9.99/mo Beginner (under 100 orders)
Affiliate program
Judge.me
No affiliate program (catalog entry only; founder confirmed publicly)
Loox
Yes — Impact platform, recurring commission
Shopify App Store rating + volume
Judge.me
5.0/5 (37,000+ reviews — largest review-app footprint on Shopify)
Loox
4.9/5 (24,000+ reviews)
Core positioning
Judge.me
Text reviews + Q&A; affordable; broad small-store adoption
Loox
Photo + video UGC; referrals overlay; visual social-proof
Pricing
Judge.me
$15/mo
- up to
- $15/mo
- Model
- freemium
Tiers: Forever Free $0 (unlimited reviews, Judge.me branding); Awesome $15/mo flat (no branding, AI features, Q&A, integrations) Pricing gotchas: $15/mo is flat regardless of order volume; Shopify-only (no BigCommerce/WooCommerce since late 2024). Free plan: Yes—Forever Free with unlimited reviews + photo/video + rich snippets (with branding) Verified 2026-05-30
Loox
$10/mo
- up to
- $300/mo
- Model
- tiered
Tiers: Beginner $9.99/mo (100 review emails); Scale $39.99/mo (300 orders, video reviews); Convert $49.99/mo (AI sorting/translation); Unlimited $299.99/mo Pricing gotchas: Scale plan scales by order volume — $35 per additional 300 orders beyond base 300; Shopify-only (no BigCommerce/WooCommerce). Free plan: No—14-day trial only Verified 2026-05-30
Loox starts at $10/mo vs Judge.me's $15/mo. At the top tier Loox climbs to $300/mo. Pricing models differ: Judge.me is freemium, Loox is tiered.
Judge.me: Awesome plan $15/mo (includes most features); Free plan with review-import limits. Photo reviews + Q&A + reminders included on Awesome. Loox: Beginner $9.99/mo (under 100 orders); Scale $34.99/mo (under 500 orders); Growth $59.99/mo; Unlimited $299.99/mo. Photo + video reviews on all tiers; referrals overlay on Growth and above. At low order volume Loox is cheaper; at 500+/mo orders Judge.me becomes materially cheaper on per-order basis.
Features
Judge.me
- Flat $15/mo Pricing — Single $15/month Awesome plan regardless of order volume - no scaling costs
- In-Email Review Form — Customers submit a review directly inside the email without clicking through
- Unlimited Review Requests — No cap on the number of review request emails sent
- Google Shopping Syndication — Pushes review ratings into Google Shopping ads and free listings as official Google partner
- SEO Rich Snippets — Auto-injects Review schema JSON-LD into product pages
- Photo and Video Reviews — Photo and video reviews included from the free plan
Loox
- Discount-for-Photo Incentive — Automatically offers a discount in exchange for photo or video reviews
- AI Convert Suite — AI sorts best visual reviews first, highlights key quotes, and auto-translates
- Multi-Channel Syndication — Syndicates reviews to Google Shopping, Meta Shops, TikTok Shop, Shop App
- Loox Studio (review-to-social) — Convert reviews into branded social posts/stories with one click
- Built-in Referrals Program — Reward-tracking referrals with friend discount codes
- Post-Purchase Upsell Module — One-click upsell offer page leveraging review proof
Shopify integration
Judge.me
Deep native Shopify integration; Shopify App Store; Built-for-Shopify badge; 39,725 reviews at 5.0 stars on the Shopify App Store
Loox
Deep native Shopify integration; Shopify App Store; Built-for-Shopify badge; Shopify Plus partner
Integrations
Only Judge.me
- Amazon
- Google Business Profile
- Slack
- TikTok
- Zapier
Both
- Google Shopping
- Meta
- Shop App
- Shopify
Only Loox
- PageFly
- Tapcart
- TikTok Shop
- X (Twitter)
Customer support
Support rating (aggregated from independent review platforms like G2, Capterra, Shopify App Store): Judge.me 9.5/10, Loox 9.4/10. This is an editorial composite of channel availability, response speed, and resolution quality — see the individual reviews below for specifics.
Pros & cons
Judge.me
Pros
- Generous free plan with unlimited reviews
- Outstanding 24/7 customer support (frequently praised by name)
- Easy import from Yotpo/Loox/Amazon/Etsy
Cons
- AI-first support bot frustrating before reaching a human
- Some users report widget breakage after theme changes
- Free plan limitations not obvious to first-time users
Loox
Pros
- Beautiful photo/video review widgets
- Set-and-forget automated email requests
- Fast & professional support (Laurence, Liz, Rain praised)
Cons
- Pricing escalates by orders/month
- Limited deep customization without coding
- Referral code bug created duplicate cart items per one merchant report
When each one wins
Winner: Loox
Small Shopify store, sub-100 orders/mo
Loox Beginner at $9.99/mo is the cheapest functional entry tier and includes photo reviews — the conversion-relevant feature at this stage. Judge.me's free tier covers basic text reviews if budget is the absolute hard constraint, but photo-led social proof on Loox typically lifts conversion enough to justify $10/mo on its own.
Winner: Judge.me
Established Shopify store, 500+ orders/mo, text-review focused
Judge.me Awesome at $15/mo is unconstrained on order volume and ships the largest text-review feature set in the category. For categories where photo UGC is not the conversion lever (consumables, B2B, services), Judge.me's flat $15/mo wins on cost predictability vs Loox Growth at $59.99/mo.
Winner: Loox
Visual-first category (apparel, beauty, home), photo UGC drives AOV
Photo-led social proof has measurable AOV impact in visual categories — Loox's widget UX is purpose-built for this and the referrals overlay (Growth tier+) adds a second conversion lever. The Judge.me text-review-depth advantage is less material when product photography from real customers is the actual conversion driver.
Our verdict
For stores prioritizing text review volume and Shopify-native dominance, Judge.me is the established pick at $15/mo — but readers should know we keep Judge.me catalogued without a partner CTA. For stores where visual social-proof drives meaningful AOV lift (apparel, beauty, home goods where photos matter), Loox at $9.99/mo entry justifies the smaller text-review footprint with stronger photo-collection UX and referral overlay. If the store needs both text volume AND photo-led conversion, Loox is the cleaner unified pick — Judge.me's text-review depth is matched by Loox at higher tiers, the inverse is not true.
Loox
"Loox Shopify Reviews App – Product Reviews & Referrals" — visual-first reviews for Shopify, used by 100,000+ Shopify and Shopify Plus merchants per Loox's app listing.
Related comparisons
- LooxvsYotpo
For sub-$1M ARR Shopify stores, Loox is the pragmatic pick — $9.99/mo entry, photo + video UGC widgets purpose-built for visual conversion, active affiliate program. Yotpo Reviews at $79/mo entry is over-engineered for this stage. For brands above $1M ARR where the enterprise-grade UGC moderation + Yotpo Loyalty bundle is the integrated need, Yotpo becomes evaluable — but explicitly verify that the post-SMS/Email-sunset organization can still deliver the support+roadmap your stage needs, given the ~34% staff cut. Both run affiliate programs. For the full Yotpo pricing breakdown (post-sunset Reviews + Loyalty only, $278 bundle floor), see /pricing/yotpo.
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- Judge.mevsYotpo
For sub-$1M ARR Shopify stores, Judge.me at $15/mo is the dominant pragmatic pick — readers should know we keep it catalogued without affiliate CTA. For brands above $1M ARR bundling Reviews + Loyalty as a single vendor case, Yotpo becomes evaluable, but explicitly verify the post-sunset organization (~34% staff cut following Aug 2025 announcement) can deliver the support tier you need before committing. Pure-play Yotpo Reviews at $79/mo without the Loyalty bundle is over-engineered for most stages — Judge.me handles text+photo reviews well enough that the 5x price premium needs an integrated-case justification. For the full Yotpo pricing breakdown (post-sunset Reviews + Loyalty only, $278 bundle floor), see /pricing/yotpo.
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